'Intergalactic'
Sky Max
Key Art, Campaign
2021
Integrated campaign for the launch of Sky Original series ‘Intergalactic'. The campaign creative brings to life the show's narrative following a group of escaped convicts onboard a spaceship.
DOOH motion posters acted as life-size prison cells trapping the convicts during the lead up to the release date. On the day of launch, the prisoners broke free leaving the media spaces empty.
Digital 'wanted' posters were also displayed across social media and OOH post-launch. Responsibilities included creating the key art and campaign concept, motion and stills art direction, title art.
Creative: Ollie Mills, Talia Slater, CD: Al Austin, Photography: Phil Fisk, Agency: SCA, Client: Sky Max